Great series from Arnie Kuenn:
Internet Marketing Mistake #1: No Strategic Plan.
Tuesday, February 20, 2007
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Internet Marketing, or IM for short, is a flourishing field of e-commerce, where the product is schemes to use the internet to market products. This sounds super-meta-hyper-sophisticated but really it's not. We're going to concentrate here on video marketing, which is the newest and hottest form of IM.